Digitalisation Of Fashion And Apparel Industries Amid Covid19

The COVID-19 pandemic has led to a dramatic change in the world’s economy. Coronavirus is the kind of guest you never knew existed, appeared out of the blue and is taking forever to leave. Not only has it affected the health of people but also the global economy, the social and economic disruption caused by the pandemic is disgruntling; leading to economic stagflation, business closures, high unemployment rates. 

An avalanche of industries has been affected by the pandemic, one of which is the Fashion Industry. Fashion is one of the most challenging fields and plays an important role in the global economy. Whilst this pandemic has brought unprecedented challenges for Fashion retailers from all four corners of the world, it’s no hindrance to those hustlers who never stop hustling come what may. Even during this critical time, some have found new and creative ways to thrive and survive the pandemic. Indeed, optimists find opportunity in every difficulty.

Digitalisation

Many companies are striving hard to be on the cutting-edge of modern technologies to somehow reach the audience and keep their business up and running. 

The emerging of digital technology is a lifeline for fashion brands as many bricks and mortar businesses have been closing down. Since customers are switching from in-store shopping to online, Industries that were not digitized, also have brought their businesses online with easy payments and delivery services.

Emails, social media and other digital channels have made it easier for fashion industries to market their businesses and for customers to make purchases while staying at home. 

Online Shopping 

Do not trust just anyone selling online because it could be a scam too, some create fake sites pretending to be legitimate sellers just to deceive customers and get all the money. To avoid falling prey to such online shopping scams, you must do proper research and find the right seller you trust. 

Passu Fashion Store maintains the highest standards in online shopping, where all the transactions are securely processed using encrypted square platform. Passu offers more than 20,000 products, including; Hi-Visibility Work Clothing, Casual Wear, Corporate Wear – in a nutshell, Passu has products suited to every industry.

Shopping made easy with Passu, You can reach Passu via digital platforms like Instagram, Facebook, Twitter, and Email, anytime from anywhere. With a range of fashion apparel from renowned Australian brands, Passu is trusted by many and provides both B2B and B2C services. Explore the variety of best products available and enjoy the perks of shopping with Passu,

  •       Trusted seller 
  •       Best prices
  •       Saves your time and effort
  •       Shop at the convenience of your home
  •       Discount on selected items
  •       High-quality products
  •       Comfortable wear
  •       Promotional items
  •       Customization based on your requirements
  •       Doorstep delivery
  •       Secured payment 
  •       Hassle-free Inquiries
  •       Friendly & efficient service

Shop with confidence at Passu!

Written By Aniqa Ajward

References: 

https://www.tradegecko.com/ebooks/digital-transformation-fashion-apparel-industry

https://www2.deloitte.com/ch/en/pages/consumer-industrial-products/articles/ultimate-challenge-fashion-industry-digital-age.html

https://www.mckinsey.com/industries/retail/our-insights/fashions-digital-transformation-now-or-never

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